Privacy Policy

Last updated: 4/2/2025

1. Introduction

Welcome to EasyAnalytics. This privacy policy outlines our commitment to protecting your privacy and explains how we handle your data with the utmost care and respect. We believe in complete transparency about our data practices and your rights.

2. Data Collection and Processing

Our data collection is limited to what is necessary to provide you with our analytics service:

  • Google Analytics data that you explicitly authorize us to access
  • Basic Google account information (email and profile) for authentication
  • Service usage data to improve your experience

Important aspects of our data processing:

  • Your analytics data is processed in real-time as you use our service
  • We use artificial intelligence services to analyze and present your data in meaningful ways
  • No historical analytics data is permanently stored in our systems

3. Data Sharing and Third-Party Access

We maintain strict controls over your data:

  • We do not sell, rent, or trade your data with any third parties
  • We do not share your Google Analytics data with external services except for our AI processing partner
  • Our AI processing partner receives anonymized data solely for the purpose of generating insights
  • All data processing occurs through secure, encrypted connections

Data sharing occurs only in these specific circumstances:

  • With our AI processing partner to provide analytics insights
  • When required by law or valid legal process
  • To protect our legal rights or comply with regulatory requirements
  • With your explicit consent for specific purposes

4. Data Retention and Storage

We follow a strict data retention policy:

  • Google Analytics data:
    • Processed in real-time during your session
    • Cached temporarily (maximum 24 hours) to optimize performance
    • Never stored permanently in our systems
  • Account information:
    • Retained as long as you maintain an active account
    • Deleted within 30 days of account closure
  • Service usage data:
    • Kept for 90 days to improve service quality
    • Anonymized for long-term analytics

5. Artificial Intelligence Processing

We use AI technology to enhance our analytics service:

  • Purpose of AI processing:
    • Generating insights from your analytics data
    • Creating natural language summaries of trends
    • Identifying patterns and opportunities in your data
  • AI data handling:
    • Data is anonymized before AI processing
    • No personal information is shared with AI services
    • AI processing results are not stored permanently

6. Security Measures

We implement robust security measures:

  • End-to-end encryption for all data transfers
  • Regular security audits and updates
  • Access controls and authentication protocols
  • Continuous monitoring for unauthorized access

7. Your Rights and Controls

You have full control over your data:

  • Access your data at any time
  • Revoke our access to your Google Analytics data
  • Request deletion of your account and associated data
  • Opt-out of AI-powered features
  • Export your data in a portable format

8. Updates to Privacy Policy

We may update this privacy policy periodically. When we make significant changes, we will notify you through our service or via email. Your continued use of our service after such updates constitutes acceptance of the updated policy.

9. Contact Information

For privacy-related concerns or requests: